It means viewing our customers products as important as they do. Understanding that it is crucial to be attentive to what is required to maintain the freshness of such a perishable commodity. We know servicing our customers will always remain above all the most important business activity. There are no shortcuts - as we all agree. It takes hard work and extreme attention to detail. Our customers hire our transportation service to keep the closest eye on their produce. If issues arise, the customer needs to know right away - and what we are doing to solve the problem. This industry is not for those that are on a bank schedule - as produce never sleeps. As a team, we stay active 24/7 to make sure the customer is taken care of.